About YPM: Company Profile

Our Marketing Department is comprised of skilled professionals who assist the Account Managers to offer support services and analysis. Many FREE services are offered through our Marketing Department including demographic reports, directory coverage mapping, zip code/postal code coverage mapping, test ad measurement studies, focus groups, ad performance metrics, directory usage statistics, category/industry analysis, and competitive analysis among other services performed. These services through YPM offer the necessary support information for a thorough and cost effective national yellow pages program.

Listed below are additional areas within our Marketing Department to explore further, please click and review for more information.

DIRECTORY COVERAGE MAPS

Custom Mapping for Yellow Pages Directories nationwide.

DEMOGRAPHIC REPORTS

Demographic Profiling, the life blood of a healthy marketing program.

CALL MEASUREMENT SERVICES (Test Ads)

Lead Tracking that Really Measures Up!

DIRECTORY USAGE

Making the most strategic use of your advertising dollars and directory usage.

MAILING LISTS

Targeted mailing lists of either businesses or consumers.

COMPETITIVE ANALYSIS

Competitive Analysis studies to maximize your return on investment.

SEARCH ENGINE OPTIMIZATION (SEO)

Lift your web site to the top of the major search engines result pages.