In the ever changing day to day of our current world, businesses are having to adapt quicker than ever. Businesses once considering digital transformation strategies and digital marketing, are now making the jump, accelerated due to the impact of COVID-19.

As stated by Alex Fitzgerald in an article from Marketing Dive, “If you think about long-term shifts, this is an acceleration towards digital. We were already seeing it, but this just changes it to beyond just commerce to really solidify the role that digital can play in engagement.”

YPM has over 30 years of experience in the advertising field, with a specialty in digital marketing practices, such as: search, social, website development, display media and more. Reach out to find out how we can support your digital transformation today.

Read the full article here.