Demystifying SEO: The Science of Both Long and Short Tail Keywords
We don’t need to say it more than once: Targeting the right keywords is important for SEO rankings and reaching a target audience. But as Google’s algorithm continues to evolve [...]
Demystifying SEO: 3 Savvy Ways Google Ranks UX
Seasoned marketers know search engine optimization (SEO) has matured considerably in the 20 years it’s been part of the digital marketing equation. What was once the Wild West for data [...]
The Power of Hyper Local Marketing
Consumer behavior has shifted in recent months due to COVID-19's impact on in-store shopping and government shelter in place orders. As businesses and consumers begin returning to this "new normal", [...]
B2B Sales Landscape Changing in the midst of COVID-19
As all are experiencing, the way we live our lives is changing. Not only do trips to the grocery store, “hanging” out with friends, and family activities look different, but [...]
CCPA Enforcement is Here
With all that has been going on in today's world, many have forgotten about CCPA (California Consumer Privacy Act), but it has been confirmed that enforcement of the new policy [...]
Digital Transformation Is No Longer A “Want” But A “Need”
In the ever changing day to day of our current world, businesses are having to adapt quicker than ever. Businesses once considering digital transformation strategies and digital marketing, are now [...]